6 articles in this category
Introduction: Why Your Logo's Visual Voice Matters More Than You ThinkThink of your logo as your brand's handshake with the world. It's the first visu...
Why Logo Style Matters More Than Ever for Modern ProfessionalsIn my practice working with consultants, coaches, and service professionals over the pas...
This article is based on the latest industry practices and data, last updated in April 2026. In my 12 years of brand identity work, I've discovered th...
Introduction: Why Your Logo Matters More Than EverIn my 12 years of brand consulting, I've witnessed a fundamental shift in how logos function in toda...
This article is based on the latest industry practices and data, last updated in March 2026. In my 15 years as a brand strategist, I've seen countless...
In my decade as a brand analyst, I've witnessed the pendulum of logo design swing dramatically between stark simplicity and intricate detail. This com...